001. Project Overview

A growing portfolio of place-based brands designed to connect, resonate, and endure.

Placemade is a specialized brand team within Mode, focused on shaping identities for multifamily, retail, mixed-use, and hospitality developments nationwide. As the portfolio of national clients has grown, the work has centered on creating meaningful visual distinction within increasingly competitive markets. Each identity is designed to resonate with residents and visitors alike, creating a sense of place that feels authentic, memorable, and meaningful within its market.

Services

Visual Identity

Visual Standards

Print Collateral

Signage & Wayfinding

Brand Strategy

Industry

Real Estate

Property Management

Agency

Mode

Awards & Recognition

WOLDA (Worldwide Logo Design Awards) - Silver (x1)

Logo Lounge - Volume 15 (x2)

001. Project Overview

A growing portfolio of place-based brands designed to connect, resonate, and endure.

Placemade is a specialized brand team within Mode, focused on shaping identities for multifamily, retail, mixed-use, and hospitality developments nationwide. As the portfolio of national clients has grown, the work has centered on creating meaningful visual distinction within increasingly competitive markets. Each identity is designed to resonate with residents and visitors alike, creating a sense of place that feels authentic, memorable, and meaningful within its market.

Services

Visual Identity

Visual Standards

Print Collateral

Signage & Wayfinding

Brand Strategy

Industry

Real Estate

Property Management

Agency

Mode

Awards & Recognition

WOLDA (Worldwide Logo Design Awards) - Silver (x1)

Logo Lounge - Volume 15 (x2)

002. Featured Property

Cullman House

Rooted in the creative energy of NoDa, Cullman House is a multifamily community that humbly introduces a new standard of living to the neighborhood. The identity takes cues from Brooklyn-inspired architecture and the site’s proximity to the light rail, expressing a sense of movement and urban character. Designed to feel both refined and approachable, the brand reflects the evolving spirit of NoDa.

002. Featured Property

Cullman House

Rooted in the creative energy of NoDa, Cullman House is a multifamily community that humbly introduces a new standard of living to the neighborhood. The identity takes cues from Brooklyn-inspired architecture and the site’s proximity to the light rail, expressing a sense of movement and urban character. Designed to feel both refined and approachable, the brand reflects the evolving spirit of NoDa.

003. Featured Property

The Prospect

The Prospect presents a high-end multi-family property in a historic Gold District, striving to capture the excitement and energy of a time when anything was possible. The brand builds on this positioning with refined design, illustrative symbolism, and a rich narrative conveying mystery and intrigue.

003. Featured Property

The Prospect

The Prospect presents a high-end multi-family property in a historic Gold District, striving to capture the excitement and energy of a time when anything was possible. The brand builds on this positioning with refined design, illustrative symbolism, and a rich narrative conveying mystery and intrigue.

004. Featured Property

400H Offices

Lively and lavish, 400H is a mixed-use property with a heightened sense of luxury. Representing offices, retail, and residential units, the sophisticated branding is confident yet friendly, setting the tone for a truly indulgent experience. Decidedly urban and distinctly elevated, the property raises the bar on how people live, work, and play.

004. Featured Property

400H Offices

Lively and lavish, 400H is a mixed-use property with a heightened sense of luxury. Representing offices, retail, and residential units, the sophisticated branding is confident yet friendly, setting the tone for a truly indulgent experience. Decidedly urban and distinctly elevated, the property raises the bar on how people live, work, and play.

005. Featured Property

Kinship

Home to makers and innovators, Kinship is a one-of-a-kind multifamily property set among 76 acres of creativity and inspiration in a large-scale adaptive reuse project. The brand is energetic and distinctive, drawing inspiration from its imaginative, collaborative environment and welcoming all to life on creative grounds.

005. Featured Property

Kinship

Home to makers and innovators, Kinship is a one-of-a-kind multifamily property set among 76 acres of creativity and inspiration in a large-scale adaptive reuse project. The brand is energetic and distinctive, drawing inspiration from its imaginative, collaborative environment and welcoming all to life on creative grounds.

Thanks for taking a look. Want to see more?

© 2026 Will Green

Thanks for taking a look. Want to see more?

© 2026 Will Green

Thanks for taking a look. Want to see more?

© 2026 Will Green